Beverly Warren attends her first Board of Trustees meeting

The Kent State University Board of Trustees welcomed new university President Beverly Warren September 17th at the third of it’s four annual meetings. The meeting began with opening remarks from Trustee Dennis Eckart and Bev, followed by presentations regarding student enrollment, university marketing/branding and athletics. The board had a full agenda throughout the day but one of the most discussed topics was university marketing and branding in the wake of the Urban Outfitters t-shirt incident. Trustee Michael Solomon said the university responded properly to the incident.

ANCHOR INTRO
Kent State University President Beverly Warren attended her first Board of Trustees meeting on the 17th. TV2’s Abu Zafar attended the meeting.

VO
The University’s most powerful men and women gathered in the library Wednesday for the new president’s very first Board of Trustees meeting. The day began with a warm welcome for Beverly Warren, followed by her opening statements. Presentations were given by Enrollment Management VP Greg Jarvie, University Relations VP Iris Harvey, and Athletic Director Joel Neilson. In the wake of an Urban Outfitters t-shirt incident, the university’s branding, marketing and PR initiative was a much-discussed topic.

Trustee Michael Solomon said the university did an excellent job handling the incident, but there is a lot of amazing things at Kent State that many know nothing about because of poor branding and marketing.

ANCHOR OUTRO
The Board will meet again again on December 3rd.